Global Photo Printing Market Report to 2028: Featuring Shutterfly, Cimpress, Walmart and Photobox Among Others – Yahoo Finance

DUBLIN, Feb. 1, 2023 /PRNewswire/ — The “Global Photo Printing Market: Analysis By Type, By Product By Region Size And Trends With Impact Of COVID-19 And Forecast Up To 2028” report has been added to’s offering.

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The global photo printing market in 2022 was valued at US$20.41 billion. The market value is projected to reach US$29.19 billion by 2028.

Photo (Photographic) printing is basically the reproduction of a finished photo on either paper or other media for viewing. Photo printing uses different methods to transfer photos to paper which is typically either inkjet or thermoplastic.

The market value is expected to grow at a CAGR of 6.14% during the forecast period of 2023-2028, with digital photo printing segment being the dominant type owing to rising adoption of photo printing products and services and shift towards variable data print and customization, and rising demand for premium packaging materials.

The constant increase in the number of photos taken worldwide, particularly with Smartphones is one of the major drivers in the photo printing industry.

Also, buyers increasingly prefer personalized gifting products. This has open gates for various photo products such as photo mugs, photo puzzles, photo clocks etc. Besides, the relentless desire to have a tangible object of would further augment the photo printing market as social networks are immaterial, and their emotional impact can be lower than that of a printed photo.

Market Dynamics:

  • Growth Drivers: One of the most important factors impacting the global photo printing market is the shift towards the mobile-to-print channel fuelled by a high equipment rate, more photos taken with smartphones and the better quality of these photos owing to technological innovations. Furthermore, growing preference for personalized gifting products and increasing need for 3D images are influencing sellers for installing advanced technologies and inventive products. In addition to this, the market has been growing over the past few years, due to factors such as increasing number of photos taken, growing demand for 3D images and growing consumer income and many other factors.

  • Challenges: However, the market has been confronted with some challenges specifically, high cost of dye-sub printing and declining roll film market prices, etc.

  • Trends: The market is projected to grow at a fast pace during the forecast period, due to various latest trends such as proliferation of social media, growing focus on photo printing kiosk, increasing emphasis of e-commerce companies on online photo printing services etc. The trend of personalized gifting is boosted through the social media. Various photo gifts such as photo mugs, photo pillows, photo puzzles, etc. are usually displayed in an aesthetic way on social media. Besides, various small scale businesses have started their own ventures of photo gifts through their social media platforms. Furthermore, a number of e-commerce companies are focused on offering online photo printing services, in order to expand their consumer base. Increasing emphasis of e-commerce companies on online photo printing services can provide major business opportunities.

Impact Analysis of COVID-19 and Way Forward:

The sudden global lockdown due to COVID 19 in the first quarter of 2020 caused irreparable losses for many printing companies. The printing sector did not grew smoothly throughout the quarantine, as this growth was unevenly distributed.

Some companies printed more than usual, while others ceased to order print at all. In light of the quarantine, many companies switched to home offices, which further accelerated the trend toward going paperless from a business perspective (there were significantly fewer orders for envelopes, business cards, letterheads, binders, etc.). Since people had to stay home, they looked for distractions and spent money online.

Competitive Landscape:

Photo printing market is fragmented market. Mobile-to-print companies have been able to outpace the market growth rate over the past few years (high single-digit or double-digit growth), while website players have suffered (low single-digit growth).

The key players in the global photo printing market are:

The web-to-print market is quite mature and concentrated already, with just a few players dominating the industry (Cimpress with Vistaprint, Shutterfly, CEWE and Photobox), While the mobile-to-print market is less mature and more fragmented with recent new entrants such as PlanetArt. This segment is expected to continue to fuel the sector growth in the years to come, surfing on increasing smartphone adoption and easy-to-use applications

Key Topics Covered:

1. Executive Summary

2. Introduction

3. Global Market Analysis
3.1 Global Photo Printing Market: An Analysis
3.1.1 Global Photo Printing Market: An Overview
3.1.2 Global Photo Printing Market by Value
3.1.3 Global Photo Printing Market by Type (Digital Printing And Film Printing)
3.1.4 Global Photo Printing Market by Product (Photo Books, Photo Prints, Photo Albums, Photo Mugs, Photo Calendars, Photo Gifts, Wall Art, Gift Cards And Others)
3.1.5 Global Photo Printing Market by Region (North America, Europe, Asia Pacific, Latin America and Middle East & Africa)
3.2 Global Photo Printing Market: Type Analysis
3.2.1 Global Photo Printing Market by Type: An Overview
3.2.2 Global Digital Photo Printing Market by Value
3.2.3 Global Film Photo Printing Market by Value
3.3 Global Photo Printing Market: Product Analysis
3.3.1 Global Photo Printing Market By Product: An Overview
3.3.2 Global Photo Book Market By Value
3.3.3 Global Photo Print Market By Value
3.3.4 Global Photo Album Market By Value
3.3.5 Global Photo Mug Market By Value
3.3.6 Global Photo Calendar Market By Value
3.3.7 Global Photo Gifts Market By Value
3.3.8 Global Wall Art Market By Value
3.3.9 Global Gift Card Market By Value
3.3.10 Global Other Photo Printing Market By Value

4. Regional Market Analysis

5. Impact of COVID-19
5.1 Impact of COVID-19
5.1.1 Impact of COVID-19 on Photo Printing Market
5.1.2 Post COVID-19 Impact on Photo Printing Market

6. Market Dynamics
6.1 Growth Drivers
6.1.1 Increasing Number Of Photos Taken
6.1.2 Shift Towards The Mobile-to-print Channel
6.1.3 Expanding Personalized Gift Market
6.1.4 Growing Demand For 3D Images
6.1.5 Growing Consumer Income
6.2 Challenges
6.2.1 High Cost Of Dye-sub Printing
6.2.2 Declining Roll Film Market
6.3 Market Trends
6.3.1 Proliferation of Social Media
6.3.2 Growing Focus On Photo Printing Kiosk
6.3.3 Increasing Emphasis Of E-commerce Companies On Online Photo Printing Services
6.3.4 AI Based Photo Books
6.3.5 Metal Prints

7. Competitive Landscape
7.1 Global Photo Printing Market Players: Competitive Landscape
7.2 Global Photo Printing Market Players: Key Comparison

8. Company Profiles
8.1 Shutterfly, LLC
8.1.1 Business Overview
8.1.2 Business Strategy
8.2 Cimpress plc
8.2.1 Business Overview
8.2.2 Business Segments
8.3 Walmart Inc. (Walmart Photo)
8.3.1 Business Overview
8.3.2 Business Segment
8.3.3 Business Strategy
8.4 Photobox (albelli-Photobox Group)
8.4.1 Business Overview
8.5 Printique (Adorama)
8.5.1 Business Overview
8.6 Digitalab
8.6.1 Business Overview
8.7 Circle Graphics, Inc. (Bay Photo)
8.7.1 Business Overview
8.8 Cewe
8.8.1 Business Overview
8.9 Claranova S.E.
8.9.1 Business Overview
8.9.2 Business Segments
8.9.3 Business Strategy
8.10 Moonpig Group plc
8.10.1 Business Overview
8.10.2 Business Segments
8.10.3 Business Strategy
8.11 Picanova Group
8.11.1 Business Overview
8.11.2 Business Strategy
8.12 Fujifilm Corporation
8.12.1 Business Overview
8.12.2 Business Segments
8.12.3 Business Strategy

For more information about this report visit

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